You know that building a strong brand is the most effective way to attract guests and increase your revenue, but something is holding you back...
Maybe you’re...
Struggling to differentiate yourself from the thousands of other rentals.
Relying solely on platforms like Airbnb and VRBO for bookings, limiting your control.
Losing potential bookings because you’re not showing up on the first page of search results.
Become the "go-to" property that guests rave about and return to.
Attract more direct bookings without relying on third-party platforms.
Build an ongoing stream of guests and 5-star reviews by simply being unforgettable.
Consistent bookings that don't rely on external platforms.
A loyal base of repeat guests who refer friends and family.
A clear identity that attracts guests at first sight and keeps them coming back.
I’m Catherine DeGeorge, a passionate designer and branding expert dedicated to helping short-term rental hosts transform their properties into unforgettable experiences. With a background in design, I specialize in crafting brands that not only stand out visually but also connect deeply with guests.
My mission is to make your property the one that guests remember, return to, and recommend to others. That’s why I created Build A Brand That Books—to give you the tools, strategies, and knowledge needed to create a distinctive brand that attracts guests and keeps them coming back.
In this course, I’ll guide you through the process of building a brand that captures your property’s unique essence, from your visual identity to your messaging. Together, we’ll make sure your brand not only looks great but is also a true reflection of your property’s story. Whether you’re new to branding or looking to refine your existing identity, this course will help you grow your business, elevate your guest experience, and boost your bookings.
Let’s create a brand that works for you!
Stand Out
A standout brand that attracts guests and rises above the competition.
Boost Bookings
Access to 5 action-focused, step-by-step modules that take you through the entire branding process—from defining your brand’s voice and visuals to implementing it consistently across all platforms.
Effortlessly design and maintain a cohesive, professional brand identity across your website, social media, and
marketing materials with this easy-to-follow template. Ensures a cohesive and memorable brand image across all platforms.
Unlock the secrets to powerful, professional brand photography that captures your unique style. This bonus guide will walk you through every step of crafting a
stunning visual story that resonates with your ideal guests, using photography as a tool to enhance your brand presence
This essential guide will help you choose the perfect colors for your brand that speak to your ideal guests. With easy-to-follow tips on how to use color psychology and palette harmony, you'll create a visual identity that stands out and drives bookings. Whether you’re starting fresh or rebranding, this guide will help you build a powerful, attractive brand that resonates with your audience.)
This course completely transformed my rental business! Guests now remember us by name, and I’ve seen more direct bookings than ever!
~Susan Kutcher
This course was everything I needed to finally make my rental stand out. Bookings are up, and I've received more referrals than ever!
~Thomas Wilde
“I've struggled with bookings for years, but this course was the turning point. Now, I'm getting more repeat guests, and I'm finally in control!"
~Laney Whitmore
Get access to your Personalized Brand Critique Session. A one-on-one virtual consultation with me with personalized feedback to refine your branding and get expert feedback tailored to your unique business, when you join before:
Lifetime Access to Build A Brand That Books (and all future updates) (VALUE: $497)
Brand Style Guide Template (VALUE: $197)
BONUSES:
Picture-Perfect Branding: The Essential Guide to Standout Brand Photography (VALUE: $97)
Mastering Brand Colors: The Key to a Memorable Identity (VALUE: $97)
FAST ACTION BONUS:
15-Minute Brand Critique Session (VALUE: $197)
"Before taking Build A Brand That Books, I struggled with differentiating my property from others in a crowded market. After completing the course, I have a distinctive brand that not only captures my property’s uniqueness but also attracts more bookings! The Brand Style Guide and the bonus on brand photography were invaluable—they helped me create a cohesive, memorable image that guests love and recommend to others. My bookings and repeat guests have noticeably increased, and I finally feel in control of my brand and my business success."
~ Linda Marlow
Lifetime Access to Build A Brand That Books (and all future updates)
Brand Style Guide Template
BONUS: Picture Perfect Branding: The Essential Guide to Standout Brand Photography
BONUS: Mastering Brand Colors: The Key to a Memorable Identitiy
FAST ACTION BONUS: 15-Minute Brand Critique Session
(Most Flexible)
Lifetime Access to Build A Brand That Books (and all future updates)
Brand Style Guide Template
BONUS: Picture Perfect Branding: The Essential Guide to Standout Brand Photography
BONUS: Mastering Brand Colors: The Key to a Memorable Identity
FAST ACTION BONUS: 15-Minute Brand Critique Session
Here are a few answers to our most common questions
No experience needed! Each module is simple to follow and action-focused to make branding easy and accessible.
Lifetime access is included with al updates, so you can revisit the material as ofen as you need.
This program combines specialized branding techniques with insights tailored for short-term rental hosts. You'll gain both design fundamentals and strategies that help your property stand out in a highly competitive market.
Since it's a self-paced course, you can choose how quickly to work through it. However, most participants spend 2-3 hours per week to complete each module effectively.
You'll have access to a 15-minute brand critique sessionn with me, and there's also an option to reach out via email for quick questions or clarifications.
Yes, there's a 14-day satisfaction guarantee. If you don't find the course helpful withing 14 days, reach out for a full refund.